SocialTwist made Gartner’s 2012 Cool Vendor Report for Consumer Goods!

“Consumers’ ability to share consumer goods (CG) offers and content via their social networks, and get rewarded for doing so, is becoming a way for CG companies to extend marketing campaigns and better measure the impact of social media.” This was one of the key findings of the report.

You can find the press release here. The full report is available only to paying subscribers at the Gartner website (www.gartner.com).